Overshot — find the TikToks breaking out, and what they're selling

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@moorebridge

3.4K followers · usually 2.4K views a post

Views

9.3K

Likes

172

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Selling · SaaS › Other SaaS

Moorebridgeseen in 11 videos →https://moorebridge.com/ ↗

Why it worked

The video taps into a common pain point for job seekers, particularly students and recent graduates, by highlighting the difficulties of traditional job application methods and the desire for a more direct connection with employers. The relatable struggle and the implied solution offered by Moorebridge create a compelling narrative.

Summary

The creator expresses frustration with the job application process, feeling overlooked on large platforms like LinkedIn and struggling with cold emailing. They envision a dedicated website where smaller companies can find students to hire, implying their own website, Moorebridge, is that solution.

Structure

1Expressing frustration with job applications
2Highlighting competition and feeling unseen
3Describing the ideal solution: a platform for smaller companies
4Introducing Moorebridge as the solution

Product placement

BlackRock: ACTS - it is listed as an employer where the person has an internship. Removing it would change the list of employers. Blackstone: ACTS - it is listed as an employer where the person has an internship. Removing it would change the list of employers. Lazard: ACTS - it is listed as an employer where the person has an internship. Removing it would change the list of employers. HSBC: ACTS - it is listed as an employer where the person has an internship. Removing it would change the list of employers. LinkedIn: APPEARS - it is mentioned as a platform that is too big and where the creator feels unseen. Removing it would not change the core message about the difficulty of being seen by companies. Moorebridge: ACTS - it is the creator's website and is presented as a solution to the problem of finding smaller companies to hire students. Removing it would remove the proposed solution.