Wonderland is

@disneydescendants

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Promoted product

Descendants: Wicked Wonderland

When a villain traps the Queen of Hearts, Red and Chloe must work with unlikely allies to save her.

6 videos2 creators

Why it worked

The video effectively uses visually stunning and magical imagery from the movie to capture attention, combined with a clear call to action directing viewers to the streaming platform where it's available.

Summary

This video showcases vibrant and magical scenes from "Descendants: Wicked Wonderland," highlighting its colorful and fantastical world. It concludes by directing viewers to Disney+ to watch the movie, which is now available.

Structure

1Introduction to Wonderland's colorful nature
2Showcasing magical and whimsical scenes
3Highlighting characters and fantastical elements
4

Original caption

A world of color, magic, and wonder 🍄🦋🌹✨ Descendants: #WickedWonderland is available now on Disney+.

More from @disneydescendants

Product placement

Disney+ (ACTS - it is the platform where the movie is available, and the CTA directs viewers to it. Removing it would change the call to action and the context of the video. It is the substrate for the content.) Descendants: Wicked Wonderland (ACTS - it is the movie being promoted, and the video showcases clips from it. Removing it would remove the subject of the video.)