come along on a work trip LA to NYC with BÉIS marketing team

@ayeitsanju

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Views

19.0K

Likes

2.3K

Comments

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SoundTikTok sound · original sound - postmalone

Promoted product

Béis

The best travel gear and accessories for the modern traveler. These are perfect for weekend sleepovers, beach days, and summers in the south of France. Designed and created by Shay Mitchell.

4 videos4 creators

Why it worked

The video successfully integrates product promotion into a relatable 'day in the life' travel vlog format. By showcasing the BÉIS products organically within the context of a work trip and fun activities, it appeals to viewers interested in travel and lifestyle content without feeling like a direct advertisement.

Summary

This video follows the BÉIS marketing team on a work trip from Los Angeles to New York City. The trip includes travel, exploring the city, attending a pop-up event, and enjoying meals and drinks together.

Structure

1Travel to NYC
2Exploring the city and grabbing food
3Attending a BÉIS pop-up event
4

Original caption

come with me to NYC for a work trip with the marketing team at @BÉIS as we launch our new collection and the brand new weekender!! work trips don’t feel like work when you’re having fun 🤍🤍 #beis #travel #worktrip #nyc #marketing

More from @ayeitsanju

Product placement

The video prominently features BÉIS luggage and bags throughout the trip, showcasing them in various settings such as the airport, hotel, and city streets. The BÉIS brand name is also visible on a pop-up store sign.