Your hair is aging faster than you are

@lifeoflisag

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Promoted product

K18 Future IQ™ SERUM

2 videos2 creators

Why it worked

The video effectively combines a personal testimonial with clear before-and-after visuals, addressing a common concern about hair aging and offering a specific solution. The creator's professional background as a stylist adds credibility.

Summary

A hairstylist shares her positive experience using K18 Future IQ serum for 90 days to combat premature hair aging. She highlights its benefits in reducing hair shedding and strengthening hair roots, showing before and after comparisons.

Structure

1Introduction to hair aging concerns
2Introduction of K18 Future IQ serum
3Explanation of the serum's technology and benefits
4Demonstration of application
5

Original caption

90 days in and I'm already seeing a difference. As a hair stylist, I know what to look for - and K18 FutureIQ™ is delivering. Clinically proven to show 70% less grays + retain up to 19K more hairs after 3 months. My clients NEED to know about this!! @k18hair @k18hairpro #k18partner #K18results #k18hair #lifeoflisag

More from @lifeoflisag

Product placement

K18 Future IQ™ SERUM (acts: it is a hair serum that is applied to the scalp to reduce hair graying and hair loss; removing it would change the video's outcome) K18 (appears: logo on product bottle; removing it would not change the video's outcome)

On-screen text

Before After Apply 4 droppers to damp or dry scalp. Distribute evenly. Do not rinse!

Transcript

Your hair is aging faster than you are. And that is not in your head. And after 90 days, I have to show you something. This is K18 Future IQ. A biomimetic hair longevity serum. It uses our proprietary multi-vital technology to target the biological root of premature hair aging. Premature hair aging isn't just one problem, it's several problems happening at once. Oxidative stress, weakening root anchoring proteins, slow pigment production. Future IQ tackles it all. As a stylist, the clients that I'd recommend this to immediately is anyone noticing more shedding than usual, thinning around the part line or the temples, grays coming in earlier than they thought. It works best for those who are less than 30% gray. Now I've been using this product for the last 90 days. My shedding has noticeably reduced. My hair feels significantly stronger at the root. I'm just getting started and I'm already seeing the difference. Honestly, it feels like I have a whole new hairline. Now you know my secret. So I'm gonna show you what my results look like at 180 days. So I'll be back.