When someone asks me how grandma's going to unbuckle my kids car seat...

@unbuckleme

68.7K followers · usually 1.5K views a post

Views

293.0K

Likes

1.2K

Comments

38

Shares

18

SoundTikTok sound · Before & After

Promoted product

UnbuckleMeunbuckleme.com

As Seen on Shark Tank, UnbuckleMe® is a small tool that makes it 50% easier to unbuckle a child’s car seat. For grandparents with arthritis, moms with long nails or kids 4+ who are ready to unbuckle themselves in the school drop-off line.

20 videos

Why it worked

It addresses a specific, relatable pain point for grandparents and people with arthritis using a visual, satisfying demonstration that proves the product's efficacy without needing a verbal pitch.

Summary

The video demonstrates how to use the UnbuckleMe tool to easily release a car seat buckle. It highlights the product's utility for individuals with arthritis or limited hand strength.