HOW OLD ARE YOU

@cheddarpay

11.6K followers · usually 21.4K views a post

Views

330.4K

Likes

6.2K

Comments

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SoundTikTok sound · original sound - cheddarpay

Promoted product

Cheddar

Download Cheddar by Cheddar Payments B.V. on the App Store. See screenshots, ratings and reviews, user tips and more games like Cheddar.

9 videos

Why it worked

The video taps into a common financial struggle, making it relatable to a wide audience. The direct questioning and candid responses create an engaging and authentic feel.

Summary

The creator asks strangers about their age, savings, and struggles with saving money. One interviewee, Nikki, a 24-year-old marketing professional, states she has about £5k saved but finds it hard not to spend money on daily life.

Structure

1Introduction and question about savings
2Interviewee introduces herself and states savings
3Interviewee states her age and profession
4Interviewee confirms struggle with saving money

Original caption

Do You Struggle to Save Money? #moneysaving #savingmoney #savings #fyp

More from @cheddarpay

Product placement

Starbucks: it appears as a cup the creator is holding. Removing it would not change what happens in the video. incidental. Cheddar: it is an app that the creator is promoting via their bio link. It is the subject of the video. ACTS. Apple App Store: it is where the Cheddar app is available. It merely APPEARS as part of the bio link's destination. Removing it would not change what happens in the video. incidental.

On-screen text

HOW OLD ARE YOU I Asked Strangers Why They Can't Save Money IN YOUR SAVINGS? I Asked Strangers Why They Can't Save Money SCARY QUESTION I Asked Strangers Why They Can't Save Money MY NAME IS NIKKI I Asked Strangers Why They Can't Save Money HAVE ABOUT I Asked Strangers Why They Can't Save Money £5K ATLEAST I Asked Strangers Why They Can't Save Money WHAT YOU DO I Asked Strangers Why They Can't Save Money I WORK IN MARKETING I Asked Strangers Why They Can't Save Money 24 I Asked Strangers Why They Can't Save Money DO YOU STRUGGLE I Asked Strangers Why They Can't Save Money WITH SAVING MONEY? I Asked Strangers Why They Can't Save Money YES I Asked Strangers Why They Can't Save Money HARD ABOUT I Asked Strangers Why They Can't Save Money SAVING MONEY? I Asked Strangers Why They Can't Save Money NOT SPENDING IT I Asked Strangers Why They Can't Save Money FOR JUST LIKE I Asked Strangers Why They Can't Save Money FOR SOMEONE I Asked Strangers Why They Can't Save Money WHILST LIVING I Asked Strangers Why They Can't Save Money UMMM...

Transcript

How old are you? In your savings? How old are you and how much money do you have in your savings? Scary question. My name is Nikki. How much have about £5K atleast. What you do? I work in marketing. 24. Do you struggle with saving money? Yes. What do you find hard about saving money? Not spending it. For just like daily life. Do you have any tips for someone whilst living in London?