BARISTAS doesn’t want you to know this

@felykdimon

135.5K followers · usually 16.0K views a post

Views

1.8M

Likes

14.1K

Comments

196

Shares

11.7K

SoundTikTok sound · original sound - felykdimon

View velocity

+438 views over 3.1d · ~142/day · 4 observations

Promoted product

Ziploc

Ziploc brand bags and containers come in many shapes and sizes so you can save, store and contain it all. Find everyday storage products & find your solution.

3 videos3 creators

Why it worked

The video offers a clever and unexpected "hack" for making iced coffee, which is a popular beverage. The visual demonstration is clear and the promise of a "perfect iced latte every time" without dilution is appealing to coffee lovers.

Summary

The video demonstrates a hack for making iced coffee by collecting espresso grounds in a Ziploc bag and then freezing them. The frozen grounds are then added to a glass, followed by milk, to create an iced latte without dilution.

Structure

1Collecting espresso grounds in a Ziploc bag
2Freezing the grounds
3Adding frozen grounds to a glass
4Pouring milk over the grounds

Original caption

BARISTAS doesn’t want you to know this No ice. No watered-down coffee. Just the perfect iced latte every time. #coffeehack #coffee #LifeHack #viral

More from @felykdimon

Product placement

Ziploc (a brand of resealable plastic bags) - ACTS: used to collect coffee grounds from an espresso machine, and later to store food. Removing it would change what happens in the video. DeLonghi (a brand of home appliances) - APPEARS: the brand name is visible on the espresso machine. Removing it would not change what happens in the video. SC Johnson (a company that makes household cleaning supplies and products) - APPEARS: the company logo is visible on the Ziploc bag. Removing it would not change what happens in the video.