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@theglownarrative — 6x breakout selling Rare Beauty lip oil stick | Overshot

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6.0×Talking HeadOther hookLifestyle

Hook

BRUTALLY HONEST REVIEW: new Rare Beauty lip oil stick

@theglownarrative

534.7K followers · usually 82.6K views a post

Views

486.8K

Likes

36.9K

Comments

194

Shares

151

Promoted product

Rare Beauty lip oil stick

Why it worked

The video provides a "brutally honest" review of a popular beauty product, which resonates with viewers seeking authentic opinions. The creator's detailed wear test and clear explanation of the product's pros and cons offer valuable information, driving engagement and watch time.

Summary

The creator reviews the new Rare Beauty lip oil sticks, swatching three shades and applying one to her lips. She tests the wear and moisturizing properties over several hours, finding that while the pigment is good, the product fades significantly and doesn't live up to its claims of long wear and intense moisture.

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Transcript, structure and on-screen text

5 beats, a 709-word transcript and 2 lines of on-screen text — the parts you need to write your own version.

Create a free account to see the full breakdown

Original caption

Tbh I think I’m just so tired of lip launches #lipoil #rarebeauty #lipstick #lipoilstick #makeupreview

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