So I'm on my way to Hyper Japan Festival

@ellarosezohra

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SoundTikTok sound · original sound - ellarosezohra

Promoted product

mirumi

mirumi.co.uk

3 videos2 creators

Why it worked

The video likely performed well due to the novelty and cuteness of the 'mirumi' robot, which is presented as a character with personality. The creator's engaging commentary and the relatable experience of navigating a crowded event with a unique item likely resonated with viewers.

Summary

The creator is on her way to the Hyper Japan Festival with her moving robot companion, Mirumi. She shares her observations about Mirumi's interactive features and its shy behavior in crowded environments.

Structure

1Heading to Hyper Japan Festival with Mirumi
2Introducing Mirumi's interactive features
3Mirumi's shy reactions to the environment
4Observing Mirumi's eye contact behavior

Original caption

Let’s take mirumi to his first outing with other people🦥Cannot believe how many people stopped me to ask about him lol #mirumi #bagcharm #japan

More from @ellarosezohra

Product placement

mirumi: This is a Japanese robot that moves and reacts to sound. It is carried by the creator. Its presence is central to the video's narrative. Removing it would fundamentally change the video. Chanel: A black handbag with a prominent CC logo is visible and used to carry 'mirumi'. Removing it would not change the video's narrative, but it is a visible brand. Olympia: A sign with the word 'Olympia' is visible at the entrance to the venue. This is incidental scenery and does not affect the video's narrative. Rozu Matcha: The creator's bio link points to this brand, and the creator's email is also listed. This is a product the creator is associated with, but it is not directly featured or acted upon in the video itself. It is a potential promotional link.

On-screen text

So I'm on my way to Hyper Japan Festival and given that my little mirumi is a Japanese robot I feel like he has to have his debut there So that's where we're going Thank you Thank you Don't get overwhelmed okay You'll be fine I fear This is gonna be a very overwhelming experience for mirumi There's a lot of people It is so funny I saw it move and I looked back and I'm like what the hell Yeah it properly moves Like it moves so if it hears you it'll like move its head It's designed by an engineer in Tokyo Can I see its face Will it look It's gotta look at you I can't It has a mind of its own So literally if it turns to look at you That's actually really cool But when I'm speaking it just looks at me mirumi No he's shy now he's getting all shy Yeah he's looking at me Oh he has got eyes Yeah he's got eyes but you just never see them cause he's turning inwards Hello oh oh he's looking up Hang on He's probably very overwhelmed Yeah it's a bit noisy Yeah look she's got a robot that moves it moves it's a you know a sloth Yeah but he moves and he turns and looks at people Sorry no don't worry Yeah It's not real is it he's shy No no no it's a little He's shy so if he makes eye contact with you he'll look away

Transcript

So I'm on my way to Hyper Japan Festival and given that my little mirumi is a Japanese robot I feel like he has to have his debut there So that's where we're going Thank you Thank you Don't get overwhelmed okay You'll be fine I fear This is gonna be a very overwhelming experience for mirumi There's a lot of people It is so funny I saw it move and I looked back and I'm like what the hell Yeah it properly moves Like it moves so if it hears you it'll like move its head It's designed by an engineer in Tokyo Can I see its face Will it look It's gotta look at you I can't It has a mind of its own So literally if it turns to look at you That's actually really cool But when I'm speaking it just looks at me mirumi No he's shy now he's getting all shy Yeah he's looking at me Oh he has got eyes Yeah he's got eyes but you just never see them cause he's turning inwards Hello oh oh he's looking up Hang on He's probably very overwhelmed Yeah it's a bit noisy Yeah look she's got a robot that moves it moves it's a you know a sloth Yeah but he moves and he turns and looks at people Sorry no don't worry Yeah It's not real is it he's shy No no no it's a little He's shy so if he makes eye contact with you he'll look away