Liverpool CEO on outside investment

Liverpool CEO on outside investment Part of the criticism that the World Cup did get was just increased commercialization. Dani Burger Bloomberg News More games, and FIFA talked about expanding it for the next World Cup. reporting out this morning suggesting that FIFA for the first time, is looking for outside investment, too. Do you think that those fears are real, that it sort of ruins some of the magic of the World Cup and the aims that FIFA supposedly is trying to achieve? Billy Hogan Liverpool Football Club CEO I think that, look, that's a fair question. I think the biggest, the biggest issue from our standpoint is looking at and going back to that, sort of, the experience and the joy and the cultural experience around those matches. And I was privileged to go to the final. Obviously a tremendous amount of Argentinean fans, a number of Spanish fans, but fans from other countries that were there that were just there to experience it. I do think that there is an element, particularly around the number of games that our athletes, our football players play. You know, the calendar has been something that we're always concerned about, and so that's something that would have to be looked at. And, you know, from our perspective at the club, we've always looked at running the club sustainably, which does mean investment. It does mean, you know, commercial growth. But also looking at how we maintain that connection with our supporters and how we maintain that connection with the overall ethos of what Liverpool Football Club stands for. there have been reports that Liverpool is looking at bringing in minority investors. Is that the case at this moment? I can only refer back from FSG last week that we have been approached by a consortium that's led, managed and represented by Amit Bhatia, for a strategic minority investment in the club. And I wouldn't say anything other than that at this point.