Come with me to a Sports Illustrated event with Bio-Oil 🧡⚽️🥂

@margaret_kov

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SoundTikTok sound · original sound - margaret_kov

Promoted product

Bio-Oil

SEBio-Oil researches and develops specialist skincare products, using oil to help reduce the appearance of stretch marks, scars, and more.O Description here

2 videos2 creators

Why it worked

The video combines a desirable event (Sports Illustrated) with a relatable personal story (acne scars) and a product that addresses that concern, creating a compelling narrative that feels authentic despite being sponsored.

Summary

The creator attends a Sports Illustrated event sponsored by Bio-Oil, showcasing the event's atmosphere and Bio-Oil's presence. She highlights Bio-Oil's mission to improve the appearance of scars and stretch marks, expressing her personal appreciation for the product.

Structure

1Invitation to Sports Illustrated event with Bio-Oil
2Getting ready for the event
3Arriving at the event and experiencing the atmosphere
4

Original caption

#ad come with us to the @SI_Experiences beyond the pitch event with @Bio-Oil USA!!!🤩⚽️🥂 #biooil #acnescars #Vlog #acneskincare

More from @margaret_kov

Product placement

Bio-Oil (ACTS): Appears as a logo on a table display, on a shelf display, on balloons, and on a pillow. The speaker mentions it is a sponsor and discusses its purpose for improving the appearance of scars and stretch marks. Removing it would change the context of the event and the speaker's discussion. Bio-Oil USA (ACTS): Tagged in the caption as a sponsor. Removing it would change the attribution of the sponsorship.

On-screen text

Come with me to a Sports Illustrated event with Bio-Oil 🧡⚽️🥂

Transcript

When I heard I got invited to a Sports Illustrated event with Bio-Oil, I was so excited. I was running out the door. I went to Paloma's to get ready and when I tell you this is the best we've ever looked. It was the best we've ever looked. We were invited by Bio-Oil and we had such a blast. Like, this was a club. This was a party. Bio-Oil had a little table set up for us. It was so freaking cute. Then we headed over to the Bio-Oil activation. It was this like photo booth, photoshoot thing. I felt like a celebrity. Had to get the bathroom fit check. I love Bio-Oil because their whole mission is to help improve the appearance of scars and stretch marks. And as a girl with acne scars, that is very important to me. Cannot thank Bio-Oil enough for inviting us. Like it was truly such an unforgettable night.