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25.2Silent UGCContrarian hookEcommerce
Hook
Shark tank told us this is a bad product
@ecomtrick
798.6K followers · usually 60.9K views a post
Views
1.5M
Likes
7.9K
Comments
340
Shares
943
Why it worked
The video uses a common pain point (a product failing) and a surprising visual (an egg cracking in a specialized gadget) to create intrigue and encourage viewers to watch the outcome.
Summary
The video shows a person cracking an egg using a yellow egg-shaped gadget. The on-screen text states that Shark Tank told them this is a bad product, implying a demonstration of its supposed failure.
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Transcript, structure and on-screen text
4 beats and 2 lines of on-screen text — the parts you need to write your own version.
Original caption
Eggsactly #smallbusinessowner #amazonfbaseller #entrepreneur
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