LinkedIn is cooked

@the_realest_recruiter

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SoundTikTok sound · original sound - the_realest_recruiter

Why it worked

The video taps into a common sentiment among professionals about the perceived decline in the quality and authenticity of content on LinkedIn, using relatable examples and a provocative hook to gain attention.

Summary

The video criticizes LinkedIn for its perceived decline in credibility, highlighting how users can create fake job titles and experience without verification. The creator suggests this lack of oversight is driving users away and making the platform less relevant for job seekers.

Structure

1Introduction: LinkedIn is 'cooked'
2Examples of fake profiles and content
3Creator's personal experience with a viral post
4Critique of LinkedIn's lack of verification
5Conclusion: The platform is losing credibility

Product placement

LinkedIn (social media platform for professional networking) - ACTS: The video discusses the platform's perceived decline in credibility and the nature of content posted on it. Removing it would change the video's topic. Amazon (e-commerce company) - APPEARS: Listed as a past employer for a fictional CEO role. Removing it would not change the video's core message. LinkedIn (social media platform for professional networking) - APPEARS: Listed as a past employer for a fictional CEO role. Removing it would not change the video's core message. SpaceX (aerospace manufacturer) - APPEARS: Listed as a past employer for a fictional CEO role. Removing it would not change the video's core message.

On-screen text

LinkedIn is cooked

Original caption

Crazy dude #linkedin

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Transcript

LinkedIn is cooked. LinkedIn is turning into a big joke platform. It's not just poor content. It's also the profiles that people are creating. Check out this content creator. They said that they are a CEO of Amazon, and also CEO of LinkedIn, and also CEO of SpaceX. No verification needed. LinkedIn isn't doing anything about it. Apparently, they don't care. You can literally make up whatever job title you want, whatever company you want, and it's still going to be allowed on LinkedIn. It's one of the reasons that I think a lot of people are leaving the platform. It's losing credibility. They're trying really, really hard to be relevant with people with content. And then you get content like this. Drinking at work is the best career decision I've ever made. And the post goes viral. It's absolutely wild to me that LinkedIn is allowing this type of stuff to go on. Still wanting to be credible for job seekers. Maybe you could just had that you were the CEO of whatever company you want, and maybe you'll land your dream job. Apparently, LinkedIn isn't going to do anything about it.