Are the Kbeauty rumours true 👀 👑

@beautybynori

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SoundTikTok sound · original sound - beautybynori

Promoted product

Haruharu Wonder Rose PDRN Soothing Serum

Why it worked

The video effectively leverages the "K-beauty" trend and the popularity of "Boots" as a retailer, combining it with a genuine product demonstration and highlighting key ingredients and benefits in a concise and engaging manner.

Summary

The creator visits Boots to showcase new K-beauty products from Haruharu Wonder, specifically a Rose PDRN soothing serum and a lip balm. She highlights the serum's benefits for hydration, calming, and repairing sensitive skin, and the lip balm's plumping and hydrating properties, noting their ingredients and availability.

Structure

1Introduction and statement of purpose
2Showcasing the serum and its benefits
3Demonstrating the serum application and texture
4Showcasing the lip balm and its applicator
5

Original caption

Ad Yes the rumours are true, the new @haruharu wonder Rose PDRN soothing serum and lip balm are now instore at Boots The rose PDRN soothing serum helps with - hydration & texture - soothe and calm the skin - hydrate & rejuvenates Who it’s for: Works for adults and even sensitive skin! How to use: Gentle enough to use daily The lip balm helps hydrate, plump and firm the lips, and it’s for everyone! #haruharuwonder #livewithwonderdaybyday #rosePDRN #kbeauty #koreanskincare

More from @beautybynori

Product placement

Boots (retailer) - APPEARS - removing it would not change what happens in the video. Haruharu Wonder Rose PDRN Soothing Serum (skincare) - ACTS - removing it would change what happens in the video. Haruharu Wonder Rose PDRN Peptide Glowy Balm (lip care) - ACTS - removing it would change what happens in the video.

On-screen text

Are the Kbeauty rumours true 👀 👑 Let's shop in Boots 💛 ONE OF MY FAVOURITE K REPRESENT Overdrive BEAUTY BRANDS HAVE JUST DROPPED A NEW SERUM THAT IS 10 OUT OF 10 THAT IS ABSOLUTELY AMAZING THAT'S BEEN GIVING ME SO LET'S GO AND GET IT AND OF COURSE IT'S HARUHARU WONDER ROSE PDRN SOOTHING SERUM ROSE PDRN SOOTHING SERUM £16.00 £533.33 per Litre THIS IS A VEGAN ROSE PDRN DERIVED FROM DAMASCUS ROSE LIGHTWEIGHT IT IS IT'S BEEN DOING WONDERS FOR MY SENSITIVE DRY SKIN AMAZING TO HELP CALM REPAIR THE SKIN IT ALSO HAS SQUALENE PANTOTHENOL AND SODIUM PCA WHICH MEANS IT WILL GIVE YOU DEEP HYDRATION WITHOUT BEING TOO GREASY ALSO HAS AZELAIC ACID SO THIS IS GOING TO HELP SOOTHE THE SKIN TO HELP WITH REDNESS AND ALSO HAVE A LIP BALM VEGAN PDRN AND IT HAS THIS CUSHIONY APPLICATOR THAT IS SO FUN AND SO COMFORTABLE ON IT WILL GIVE YOU FIRMER HYDRATED SMOOTH THE LIP LINES PEPTIDE COMPLEX WITH BOOST ELASTIN AND IT ALSO PROVIDES ALL DAY HYDRATION BECAUSE IT HAS CERAMIDES SHEA BUTTER AND JOJOBA OIL AVAILABLE IN STORE AND ONLINE AT BOOTS

Transcript

Are the Kbeauty rumours true? I mean, this, because one of my favourite Kbeauty brands have just dropped a new serum that is 10 out of 10. That is absolutely amazing and a lip balm that is absolutely amazing. So let's go and get it. And of course, it's Haruharu Wonder. This is the Rose PDRN soothing serum. This is a vegan Rose PDRN derived from Damascus Rose. Lightweight it is, but it's been doing wonders for my sensitive dry skin. Amazing to help calm, repair the skin. It also has squalene, panthenol and sodium PCA, which means it will give you deep hydration without being too greasy. It also has azelaic acid. So this is going to help soothe the skin, to help with redness. And also have a lip balm, vegan PDRN. And it has this cushiony applicator that is so fun and so comfortable on. It will give you firmer, hydrated, smooth the lip lines. Peptide complex with boost elastin. And it also provides all day hydration because it has ceramides, shea butter and jojoba oil. And these are now available in store and online at Boots.