Reply to Danielle Cardona's comment I need both options of part TWO!

@brycegruber

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SoundTikTok sound · original sound - brycegruber

Promoted product

Halara

Shop for the Workout Clothes & Activewear for Women at Halara, Including Exercise Dresses, Leggings, Tennis Skirts, Joggers, Pants, Sports Tops, Loungewear, Sweaters and so on. Athleisure for 365 Versions of You.

6 videos6 creators

Why it worked

The video taps into the popular 'deinfluencing' trend, offering critical takes on brands that might otherwise be promoted. By addressing a viewer's comment directly and providing specific reasons for not recommending brands, the creator builds trust and engagement.

Summary

The creator discusses two brands they would "deinfluence" from. The first is Halara, presented as a clothing brand that is part of an affiliate campaign. The second is A TORIE, a luxury handbag brand that the creator claims is actually a third-party marketplace using similar factories to Shein, with questionable construction despite better materials.

Structure

1Introduction to deinfluencing part 2
2Introducing Halara and its affiliate campaign
3Critiquing Halara's materials and marketing

Original caption

Replying to @Danielle Cardona Deinfluencing, part 2! More in the next free weekly newsletter: Extragood.substack.com #shoppinghaul #fashiontiktok

More from @brycegruber

Product placement

Halara: ACTS - This brand is presented as a clothing brand, specifically for pants, and the video discusses an affiliate campaign for it. Removing it would change the video's topic. Halara is also mentioned as the subject of the affiliate campaign. Shein: APPEARS - Mentioned as a comparison point for another brand. Removing it would not change what happens in the video. A TORIE: ACTS - This brand is presented as a luxury handbag brand. The video discusses its materials and claims it's a third-party marketplace. Removing it would change the video's topic. LE SAINT: APPEARS - This is text on screen associated with the A TORIE brand, likely a product line or model name. Removing it would not change what happens in the video.

On-screen text

Reply to Danielle Cardona's comment I need both options of part TWO! Halara And I wanna explain why number one is gonna be Halara. And not just because it's all plastic, but because almost everything you see on the entire internet featuring this brand is an undisclosed ahh. I'm reaching out on behalf of Halara to invite you to join our affiliate campaign on TikTok. This is a fantastic opportunity to collaborate and drive record-breaking sales and we won't be offering a higher earning potential! 🤯 commission model offers a If you're interested in joining, please review the details below: Collab Details Offer: A $300 Halara gift card + commission in exchange for 5 TikTok Video content and the product to the script we provide. Requirements: Confirm you're TikTok affiliate (able to add product links in videos) Create videos within Which makes it partially the brand's problem, but also the influencer's problem. And if I see any influencer wearing this stuff, showing it off and being like, oh my god, I'm obsessed, I don't trust them. Then we have this one, which is basically Shein 2.0, but with a little more leather and cotton and occasionally silk. ATORIE LE SAINT SHOP BY MATERIAL And they would have you believe that they are purveyors of the finest materials and they're a luxury brand, but within reach. in reality, it's a third party marketplace with most of the items coming out of the same factories as those Shein items, just with better material. Construction is not better though. but most of the influencers talking about this site get a massive credit to shop plus $500 in flat fee for X amount of videos And told not to disclose it again. that gives me big time trust issues. So we need a part 3 with brands that are really good and trustworthy or do we wanna keep going with don't shop these ones?

Transcript

Part 2 of deinfluencing. Two more brands I would definitely not buy from. And one is a brand and the other is sort of a marketplace. And I wanna explain why number one is gonna be Halara. And not just because it's all plastic, but because almost everything you see on the entire internet featuring this brand is an undisclosed ahh. I'm reaching out on behalf of Halara to invite you to join our affiliate campaign on TikTok. This is a fantastic opportunity to collaborate and drive record-breaking sales and we won't be offering a higher earning potential! 🤯 commission model offers a If you're interested in joining, please review the details below: Collab Details Offer: A $300 Halara gift card + commission in exchange for 5 TikTok Video content and the product to the script we provide. Requirements: Confirm you're TikTok affiliate (able to add product links in videos) Create videos within Which makes it partially the brand's problem, but also the influencer's problem. And if I see any influencer wearing this stuff, showing it off and being like, oh my god, I'm obsessed, I don't trust them. Then we have this one, which is basically Shein 2.0, but with a little more leather and cotton and occasionally silk. ATORIE LE SAINT SHOP BY MATERIAL And they would have you believe that they are purveyors of the finest materials and they're a luxury brand, but within reach. in reality, it's a third party marketplace with most of the items coming out of the same factories as those Shein items, just with better material. Construction is not better though. but most of the influencers talking about this site get a massive credit to shop plus $500 in flat fee for X amount of videos And told not to disclose it again. that gives me big time trust issues. So we need a part 3 with brands that are really good and trustworthy or do we wanna keep going with don't shop these ones?