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6.7Talking HeadProblem Callout hookHealth
Hook
BREASTFEEDING PAIN
@thelatchlink
13.1K followers · usually 6.9K views a post
Views
40.9K
Likes
827
Comments
1
Shares
133
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Why it worked
The video uses a relatable "stressed mom vs. smart mom" format to quickly highlight a common pain point for new mothers and offer a clear, actionable solution through a recommended resource.
Summary
This video contrasts a "stressed mom" who believes breastfeeding pain is normal and something to push through, with a "smart mom" who knows pain is a sign something is wrong, specifically the baby's latch. The "smart mom" recommends following @thelatchlink for proper breastfeeding education.
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Transcript, structure and on-screen text
4 beats, a 85-word transcript and 39 lines of on-screen text — the parts you need to write your own version.
Original caption
Pushing through breastfeeding pain is terrible advice. 🔴 Myth: Breastfeeding is supposed to hurt. Everyone is in pain. You just have to push through it. 🟢 Fact: Just because pain is common doesn't mean it's normal or should be. Pain is actually a sign that something is wrong. If it hurts, your baby's probably not latched deep enough. A deeper latch is exactly what you need to fix to stop the pain. 🤍 Follow for more tips 🤍 #breastfeedingtips #lactationsupport #breastfeedingmyths #newmomtips #ibclc
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