the time really does go too quick 🥺

@britwkent

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SoundTikTok sound · Stuff We Did (from 'Up') - Piano Version

Promoted product

Walmart

Walmart - Save Money. Live Better.

44 videos38 creators

Why it worked

The video taps into the relatable emotion of parents watching their children grow up and start school, combined with the practical aspect of back-to-school shopping, making the Walmart partnership feel authentic and emotionally resonant.

Summary

A mother reflects on how quickly her son is growing up as she prepares him for his first day of school. She shows the school supplies and outfit purchased from Walmart, highlighting the convenience and affordability of shopping there.

Structure

1Expressing sentiment about time passing quickly
2Showing school supplies and outfit from Walmart
3Preparing the child for school
4Reflecting on personal childhood memories of back-to-school shopping

Original caption

Would you believe this is all from @Walmart?? All the feels sending our little Banks off to school, but feels better knowing he has everything he needs for success and we felt great about the price! #WalmartPartner

More from @britwkent

Product placement

Walmart (ACTS - supplies school supplies and clothing, removing it would change what happens in the video)

On-screen text

the time really does go too quick 🥺

Transcript

the time really does go too quick 🥺 feeling all the feels off to school this year how does the time go so quick? we got everything we need for school from Walmart every single thing can you believe it? one stop shop with items he thinks are cool at a price that works I was fighting back tears this whole morning getting Banks ready for his first day of school and Connor kept having to remind me that he's more than ready for this why do I just wish that we could keep them home forever with us? I remember growing up going back to school shopping with my mom was literally one of my favorite days of the summer and now I'm already here doing it with my kids so Walmart is your one stop back to school shop this year