Why it worked
The video provides practical makeup tips and product recommendations, appealing to viewers looking for advice on achieving a good makeup base. The creator's personal endorsements and clear explanations of why she likes the products make the content relatable and trustworthy.
Summary
The creator shares a guide to good makeup, focusing on skin prep, foundation, and concealer. She highlights specific products she uses and loves, including Starface Pimple Patches, MAC Face Gloss, Innisfree green tea toner, Eadem rescue mist, Haus Labs foundation, and NARS concealer.