Me when I have euro summer at home:

@maiyamason

65.6K followers · usually 32.6K views a post

Views

205.1K

Likes

25.9K

Comments

57

Shares

383

SoundTikTok sound · Veludo Noite

View velocity

+14.3K views over 11.1d · ~1.3K/day · 10 observations

Promoted product

Fehlbergs Burger Pickles

Why it worked

The video taps into the 'euro summer' trend by recreating the aesthetic at home, making it relatable and aspirational. The satisfying ASMR sounds of sandwich making and the visually appealing final product also contribute to its engagement.

Summary

The creator makes a large sandwich at the beach, layering pesto, mozzarella, arugula, cucumber, onion, prosciutto, and chips. She expresses that this experience is better than a typical summer vacation.

Structure

1Introduction and inspiration for a beach sandwich
2Assembling the sandwich with various ingredients
3Adding chips and hot honey
4Taking a bite and enjoying the sandwich
5Concluding that it's a great experience

Original caption

Me when I have euro summer at home:

More from @maiyamason

Product placement

Fehlbergs Burger Pickles: ACTS - used to make a sandwich, removing it would change the sandwich. Pepper Kettle Chips Sea Salt: ACTS - used as a sandwich topping, removing it would change the sandwich. Mozzarella: ACTS - used to make a sandwich, removing it would change the sandwich. Pesto: ACTS - used to make a sandwich, removing it would change the sandwich. Prosciutto: ACTS - used to make a sandwich, removing it would change the sandwich. Hot Honey: ACTS - used to make a sandwich, removing it would change the sandwich.

On-screen text

You, me, a big sandwich? summer beach sandwich hell yeah myself social jealous having until and beautiful world today talking small pesto have sandwich pesto missing mozzarella special sign guy makes Bella Bella Bella beautiful I'm didn't bellissima cucumber onion course shining tomato oh prosciutto it's whatever yeah these the hot last chips chips sandwiches this can this beautiful she okay tomato let's sandwich hmm better a UV INDEX 1 Low sizzling sandwich anywhere best experiences

Transcript

You, me, a big sandwich? summer beach sandwich hell yeah myself social jealous having until and beautiful world today talking small pesto have sandwich pesto missing mozzarella special sign guy makes Bella Bella Bella beautiful I'm didn't bellissima cucumber onion course shining tomato oh prosciutto it's whatever yeah these the hot last chips chips sandwiches this can this beautiful she okay tomato let's sandwich hmm better a UV INDEX 1 Low sizzling sandwich anywhere best experiences