The video likely performed well due to its relatable "post show routine" theme, combined with the creator's energetic and authentic presentation. The use of popular beauty products also appeals to a wide audience interested in skincare.
Summary
The creator demonstrates a "post show routine" by removing makeup with wipes and applying skincare products. She uses Glow Recipe and Rhode Skin products, applying them to her face and under her eyes.
Structure
1Opens makeup wipes
2Removes makeup
3Applies Glow Recipe product
4Applies Rhode Skin product
Original caption
Post show routine!!!! (Tate if you’re seeing this I LOVE YOUUUUU) I just had to recreate this. Bestie I don’t judge… get that bag!!! 🤣🤭🤍🤍 @tate mcrae @Glow Recipe @rhode skin #tatemcrae #tatemcraeneutrogena #satirecomedy #neutrogena #beautyparody
5
Applies under eye patches
6Blows kiss
Product placement
Glow Recipe (skincare product, ACTS - shown and used on face, removing it would change the video), rhode skin (skincare product, ACTS - shown and used on face, removing it would change the video)