Hobonichi season is

@twotinytokki

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Hobonichi

The official website of the Hobonichi Techo, a Life Book you can use any way you like. Read free articles about planners and more and buy the techo in a variety of sizes, formats, and fun covers. Useful products like the Drawer Pouch are also available.

4 videos4 creators

Why it worked

The video taps into the strong community and anticipation surrounding the annual Hobonichi planner releases, using visually appealing content of the planners themselves to engage viewers who are also planning their purchases.

Summary

The creator discusses the upcoming Hobonichi planner season, expressing excitement for the Hobonichi Weeks but deciding not to repurchase the Kinbor planner. They also mention that the A6 size has been their go-to and they will be repurchasing it, while expressing sadness about not repurchasing a cousin planner and having not tried the Aura Estelle planner.

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Transcript, structure and on-screen text

5 beats, a 109-word transcript and 35 lines of on-screen text — the parts you need to write your own version.

Original caption

Hobonichi season 2027 preview is here!😆💕 What are you planning to get and swap o it this upcoming planner and journal year?📚🌲💚 Planners: @Hobonichi Techo Official Techo Cousin A5, Techo Original A6, and Hobonichi weeks Kinbor weekly planner #hobonichi #hobonichiweeks #journalingsupplies #plannercommunity #plannergirl