Hobonichi season is

@twotinytokki

13.5K followers · usually 1.2K views a post

Views

99.3K

Likes

9.3K

Comments

351

Shares

98

SoundTikTok sound · The Fountain Garden

Promoted product

Hobonichi

The official website of the Hobonichi Techo, a Life Book you can use any way you like. Read free articles about planners and more and buy the techo in a variety of sizes, formats, and fun covers. Useful products like the Drawer Pouch are also available.

7 videos7 creators

Why it worked

The video taps into the strong community and anticipation surrounding the annual Hobonichi planner releases, using visually appealing content of the planners themselves to engage viewers who are also planning their purchases.

Summary

The creator discusses the upcoming Hobonichi planner season, expressing excitement for the Hobonichi Weeks but deciding not to repurchase the Kinbor planner. They also mention that the A6 size has been their go-to and they will be repurchasing it, while expressing sadness about not repurchasing a cousin planner and having not tried the Aura Estelle planner.

Structure

1Introduction to Hobonichi season
2Excitement for Hobonichi Weeks
3Decision not to repurchase Kinbor

Original caption

Hobonichi season 2027 preview is here!😆💕 What are you planning to get and swap o it this upcoming planner and journal year?📚🌲💚 Planners: @Hobonichi Techo Official Techo Cousin A5, Techo Original A6, and Hobonichi weeks Kinbor weekly planner #hobonichi #hobonichiweeks #journalingsupplies #plannercommunity #plannergirl

More from @twotinytokki

Product placement

Hobonichi Techo Official (ACTS - provides planners, removing it would change what happens in the video); Hobonichi weeks (ACTS - a type of planner, removing it would change what happens in the video); Kinbor weekly planner (ACTS - a type of planner, removing it would change what happens in the video); Hobonichi Techo Official (APPEARS - mentioned in caption, removing it would not change what happens in the video); Hobonichi weeks (APPEARS - mentioned in caption, removing it would not change what happens in the video); journalingsupplies (APPEARS - hashtag, removing it would not change what happens in the video); plannercommunity (APPEARS - hashtag, removing it would not change what happens in the video); plannergirl (APPEARS - hashtag, removing it would not change what happens in the video)

Call to action

let me know and I will make a video.

On-screen text

Hobonichi season is upon us What are we all getting? some of the releases and I'm really excited. I for sure will be getting the Hobonichi weeks. I'm really sad to say this, but I will not be repurchasing the Kinbor again. If you wanna let me know and I will make a video. The A6 has been my go to size this year, so I will be for sure repurchasing in A6. Hobonichi and I'm really sad about this, but I don't think I'm going to be repurchasing a cousin a lot of the aura Estelle I've never tried that planner, but what are you planning to use?

Transcript

Hobonichi season is upon us What are we all getting? some of the releases and I'm really excited. I for sure will be getting the Hobonichi weeks. I'm really sad to say this, but I will not be repurchasing the Kinbor again. If you wanna let me know and I will make a video. The A6 has been my go to size this year, so I will be for sure repurchasing in A6. Hobonichi and I'm really sad about this, but I don't think I'm going to be repurchasing a cousin a lot of the aura Estelle I've never tried that planner, but what are you planning to use?

Hobonichi 2027 season is here!🥰🙌📚 Here is my review of all the hobonichi plan

23.9

28.9K2.1K84

Hobonichi planners

28.9Kviews@twotinytokki

Hobonichi A6 supplement weekly planner! The perfect little weekly planner for my

21.1

25.6K1.1K31

Hobonichi A6 supplement

25.6Kviews@twotinytokki

Part 3 of how I use all of my Hobonichi planners!☺️🙌📚 This is the Hobonichi Te

20.3

24.6K1.3K48

Hobonichi Techo Original A6 planner

24.6Kviews@twotinytokki