when preschool is $950

@k.l.e.a.n.n

1.5K followers · usually 5.7K views a post

Views

40.4K

Likes

72

Comments

2

Shares

3

SoundTikTok sound · original sound - ocho_mixes

Promoted product

Bloomjoinbloom.com

Download Bloom: AI for Investing by Bloom Investing LLC on the App Store. See screenshots, ratings and reviews, user tips, and more apps like Bloom: AI for…

82 videos22 creators

Why it worked

The video taps into a relatable financial pain point for parents, using a personal anecdote about a child's financial savviness to subtly promote a financial app as a solution.

Summary

The creator highlights the financial struggle of high preschool costs versus a low paycheck, contrasting it with their 16-year-old son's responsible money management using the Bloom app.

Structure

1High preschool cost vs. low paycheck
2Working full-time for minimal take-home pay
3Son uses Bloom app for money management
4

Original caption

thats why im using bloom to invest… #investing #finance #bloominvesting #bloomlearntoinvest

More from @k.l.e.a.n.n

Product placement

Bloom app account: ACTS - it is used by the creator's 16-year-old son to handle money, implying it's a financial app for managing investments or savings. Removing it would change the narrative about the son's financial management skills.

On-screen text

when preschool is $950 and your paycheck is $1,400... you're working 40 hours a week to bring home $450 my 16 year old has a bloom app account and honestly he's handling money better than we are

Transcript

when preschool is $950 and your paycheck is $1,400... you're working 40 hours a week to bring home $450 my 16 year old has a bloom app account and honestly he's handling money better than we are