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7.1Talking HeadOther hookLifestyle
Hook
Van Cleef is releasing a Pink Enamel Alhambra
@jasminedarya
224.3K followers · usually 4.4K views a post
Views
30.3K
Likes
912
Comments
9
Shares
302
Promoted product
Van Cleef & Arpels
Why it worked
The video taps into a highly engaged and often opinionated luxury jewelry community, leveraging the controversy and visual appeal of a new, vibrant product release from a prestigious brand to generate discussion and shares.
Summary
The video discusses the new pink enamel Alhambra collection from Van Cleef & Arpels, highlighting its vibrant color and unique enamel technique. The creator shares personal opinions on the controversial design and notes its upcoming September release.
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Transcript, structure and on-screen text
5 beats, a 271-word transcript and 29 lines of on-screen text — the parts you need to write your own version.
Original caption
I like it honestly i think it’s pretty #vancleef #vancleefbracelet #vancleefalhambra #vancleefandarpels @Van Cleef & Arpels #fashionnews
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