Costco has HUNTER boots

@costcotwins

43.2K followers · usually 7.2K views a post

Views

18.7K

Likes

108

Comments

4

Shares

21

SoundTikTok sound · original sound - costcotwins

Promoted product

Hunter Boots

Shop Hunter boots, shoes and accessories for women, men & kids. Including the Original and PLAY™ footwear ranges. Free shipping on orders $100+.

2 videos2 creators

Why it worked

The video leverages a popular retailer (Costco) and a desirable, recognizable brand (Hunter boots) to create excitement around a perceived good deal. The creator's enthusiastic presentation and focus on the product's aesthetic and practicality make it relatable and shareable.

Summary

The creator showcases Hunter boots available at Costco, highlighting their comfort, availability in two colors, and suitability for fall weather. The video emphasizes that these boots are a great deal at Costco.

Structure

1Introduction of Hunter boots at Costco
2Showing black Hunter boots and commenting on their adorableness and comfort
3Showing beige Hunter boots and mentioning two color options
4

Original caption

Costco has Hunter boots and they are beyond adorable! They come in 2 different colors and perfect for fall 🍂 #costco #fall #boots #hunter #shoes

More from @costcotwins

Product placement

Costco: APPEARS - a store where the video takes place. Removing it would change the setting but not the product being shown. Hunter: ACTS - the brand of boots being shown and discussed. Removing it would mean the boots are unbranded and the discussion about them would be generic. Removing it would change what happens in the video.

Call to action

Follow for more Costco Twin Finds

On-screen text

Costco has HUNTER boots Follow for more Costco Twin Finds 1970114 HUNTER WOMEN'S INSULATED PLAY SHORT BOOT 99.99

Transcript

Costco has Hunter boots! You guys, how adorable are these? They are so comfortable. They come in two different colors. Who doesn't love Hunter? These are perfect for fall, perfect for the cold weather. You guys, and for this price, this is such a great deal!