Brut. Brazilian soccer player accidentally jumps into hole while celebrating goal that didn't count.

@brutamerica

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SoundTikTok sound · original sound - brutamerica

Why it worked

The video likely performed well due to the unexpected and humorous nature of the incident, combined with the relatable human error aspect of a player's overzealous celebration leading to an unfortunate accident.

Summary

During a soccer match, a Brazilian player named Jacy accidentally fell into a tunnel while celebrating a goal that was later disallowed. He sustained minor injuries and had to leave the game.

Structure

1Player celebrates a goal
2Player jumps into a hole
3Goal is disallowed
4Player sustains injury
5Player exits the match

Product placement

Brut. (media company) - appears as a watermark and on-screen text throughout the video. Removing it would not change what happens in the video. Coritiba (soccer team) - appears as a team name on jerseys and banners in the background. Removing it would not change what happens in the video. Jacy (soccer player) - appears as the subject of the video. Removing him would change what happens in the video.

On-screen text

Brut. Brazilian soccer player accidentally jumps into hole while celebrating goal that didn't count. Brut. The player had to exit the match after sustaining an injury during the fall. Journalist: Jami Male

Original caption

Coritiba center Jacy sustained minor injuries after he accidentally jumped into a tunnel that led to the locker rooms during a match on Sunday. The incident occurred while the player was celebrating a goal that was later disallowed due to an offside ruling. #Soccer #Football #Brazil #Coritiba #Jacy