Remember him? This kid has CURED loneliness...

@simonsquibb

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SoundTikTok sound · original sound - simonsquibb

Promoted product

Ted Dancer

Why it worked

The video leverages a compelling narrative of a young entrepreneur solving a relatable problem (loneliness) with a tech solution. The time jump and progress update create a sense of achievement and anticipation, encouraging viewer engagement with the call to action.

Summary

A young entrepreneur named Ted Dancer explains his app, also called Ted Dancer, which aims to cure loneliness by connecting people. A year later, he announces he has secured opportunities with NatWest Thrive and is close to releasing the app, inviting viewers to join the waiting list.

Structure

1Introduction of Ted Dancer and his app
2Explanation of the app's purpose
3Update on progress and partnership with NatWest Thrive
4Announcement of impending release and call to action

Product placement

Ted Dancer: ACTS - it is an app that the creator is developing to help people feel less lonely. Removing it would change what happens in the video. NatWest Thrive: ACTS - it is a program or initiative that the creator has partnered with to help develop his app. Removing it would change what happens in the video. HP: APPEARS - it is a logo on the laptop. Removing it would not change what happens in the video.

Original caption

One of the YOUNGEST entrepreneurs I’ve met! 😱 @Ted Dancer #simonsquibb #dreams #business

More from @simonsquibb

Call to action

Go join the waiting list.

On-screen text

Remember him? This kid has CURED loneliness... What's your dream? It's an app called Ted Dancer. What's Ted dancer? Imagine you've got a brother and they like playing with teddies, and they might ask you But what about if you're an only child are too old to play with teddies. on your own, right? Right. Well, not anymore. Not anymore! That's why Ted Dancer is here. What made you want I play with my brother, but I'm noticing that now I'm getting a bit older. I don't really stuff anymore. I don't want him to feel left out. What can I do A bit of, like, support. Like advertising Done. 1 Year Later Simon, I've done it! You've done it? I've managed to get amazing opportunities with NatWest Thrive. only a couple from completing it and releasing it If people want to find it. How do they find it? Well, the plan is will be able to Go join the waiting list. your ideas coming to life. Well done!

Transcript

What's your dream? It's an app called Ted Dancer. What's Ted dancer? Imagine you've got a brother and they like playing with teddies, and they might ask you But what about if you're an only child are too old to play with teddies. on your own, right? Right. Well, not anymore. Not anymore! That's why Ted Dancer is here. What made you want I play with my brother, but I'm noticing that now I'm getting a bit older. I don't really stuff anymore. I don't want him to feel left out. What can I do A bit of, like, support. Like advertising Done. 1 Year Later Simon, I've done it! You've done it? I've managed to get amazing opportunities with NatWest Thrive. only a couple from completing it and releasing it If people want to find it. How do they find it? Well, the plan is will be able to Go join the waiting list. your ideas coming to life. Well done!