Hi Dragons, I'm Max.

@bbc

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Views

191.7K

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4.6K

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Promoted product

Fidget Tee

Why it worked

The video features a young, articulate entrepreneur with a unique product addressing a relatable issue (neurodivergence and sensory overload), presented in a compelling "pitch" format that naturally engages viewers.

Summary

An 11-year-old entrepreneur named Max pitches his invention, the Fidget Tee, on Dragons' Den. He explains how the shirt helps him manage his neurodivergence and details the product's successful launch and sales figures.

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Transcript, structure and on-screen text

5 beats, a 151-word transcript and 8 lines of on-screen text — the parts you need to write your own version.

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Original caption

Ready to take on the world at 11 years old 💪 #DragonsDen #DragonsDenPitch #Entrepreneur #Business Watch brand-new episodes of Dragons’ Den on #iPlayer from 20 Aug Dragons’ Den: Aspiring entrepreneurs have one chance to make their dreams come true when they pitch their business idea to five multimillionaire investors. It’s make or break time.