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93.6Talking HeadDirect Question hookHealth
Hook
since WHEN does this exist??
@linds.cooks
6.3K followers · usually 4.2K views a post
Views
378.5K
Likes
14.2K
Comments
54
Shares
8.7K
Why it worked
The video uses a relatable "discovery" hook, expressing surprise at a novel recipe, which encourages viewers to watch and see what the creator found so interesting.
Summary
The video shows a person reacting with surprise to a recipe for "Pumpkin S'mores Cookie Bars" found on a tablet. The person then navigates through the recipe, viewing the ingredients and instructions before the video ends.
Structure
- 1Person drinks water, looks surprised at text on screen
- 2Person looks at tablet showing TikTok recipes
- 3Person views a specific recipe for "Pumpkin S'mores Cookie Bars"
- 4Person interacts with the recipe, saving it to their device
- 5Recipe details are displayed, showing ingredients and instructions
On-screen text
since WHEN does this exist??
Pumpkin S'mores Cookie Bars
summer meets fall recipe
Original caption
since when bro??? #recipes #mealplan #CookingHacks #recipehack #miso
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