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All breakouts
8.9Text-HeavyDirect Question hookLifestyle
Hook
wtf is no makeup?
@hearts4mascara
203.2K followers · usually 17.4K views a post
Views
150.9K
Likes
20.4K
Comments
45
Shares
940
Why it worked
The creator leverages popular, often debated, makeup trends and questions to engage viewers who are interested in makeup and beauty content. The sheer volume of products shown also creates a sense of awe and relatability for makeup enthusiasts.
Summary
This is a slideshow of images showcasing a large collection of makeup products, primarily lip liners and mascaras. Each slide features a question about a makeup trend or concept, implying the creator has an extensive collection related to these trends.
Structure
- 1Introduction of makeup collection
- 2Questioning 'no makeup' trend
- 3Questioning 'lip combo' trend
- 4Questioning '10 minute makeup' trend
- 5Questioning 'clean girl' trend
On-screen text
wtf is no makeup?
wtf is no lipcombo?
wtf is "10 minute makeup" ?
wtf is clean girl?
Original caption
#hearts4mascara #imjustagirl #fypage #foryoupage #makeup
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