BRANDY HAUL

@kaylamandas

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SoundTikTok sound · Cheers to Me 、Jazz Echoes in the Night Sky

Promoted product

Brandy Melvillebrandymelville.com

Official Store of Brandy Melville in the United States. Shop online to purchase tops, bottoms, accessories and more.

35 videos22 creators

Why it worked

The video leverages the popularity of the Brandy Melville brand and the creator's relatable desire to customize clothing (cutting sweatpants into capris), appealing to viewers interested in fashion hauls and DIY fashion.

Summary

The creator shares a small haul from Brandy Melville, featuring four clothing items. She shows off white fold-over capri pants, a mint green halter top, a pink tank top, and light grey sweatpants that she plans to cut into capris.

Structure

1Introduction to Brandy haul
2Showcasing white fold-over capri pants
3Displaying mint green halter top and pink tank top

Original caption

cutesttt brandy haul ⭐️⭐️⭐️ #brandymelville #brandymelvillehaul #brandy #brandyhaul

More from @kaylamandas

Product placement

Brandy Melville (brand name) - clothing store. The video shows items from this store. Removing the name would not change what happens in the video.

On-screen text

BRANDY HAUL

Transcript

I slipped and fell into Brandy so let's do a haul. It was actually pretty good in there, but I only got four things. First off, I got the most insane little white fold over capri. Like these are so cute. They're like almost like a gaucho. Very excited about these. I got this like really cute mint green halter top. Like I thought this would be really cute with like the white gauchos. Obsessed with this color. And then I got this really cute pink tank. Like I feel like this will just be cute with like a pair of workout pants like on a walk. I don't know. I feel like I just needed some more colorful tanks for like active wear looks. That makes sense. And then I got these sweatpants because I really want to cut them into capris. Like I felt like this would be a really good capri sweatpant. So they're like also very soft inside. So okay. That's the haul. Very small but so excited about those. I'm going to be cutting these like ASAP. And then these are like also very soft inside. So. Okay. That's the haul. Very small but so excited about those.