PÂTISSERIE

@sheglam

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SoundTikTok sound · original sound - sheglam

Promoted product

SHEGLAM Melt Your Day Makeup Eraser Stick

Makeup Remover｜SHEGLAM USA

Why it worked

The video effectively demonstrates the product's efficacy by showing it remove various makeup products, appealing to viewers looking for a convenient and effective makeup removal solution.

Summary

The video demonstrates the SHEGLAM Melt Your Day Makeup Eraser Stick. It shows the stick being used to remove various makeup swatches from an arm, including eyeliner, lipstick, and eyeshadow, and then wiping it clean with a tissue.

Structure

1Unboxing and showing the product
2Applying makeup swatches to arm
3Using the eraser stick to remove makeup
4Wiping away residue with a tissue
5

Original caption

Your old makeup remover is DONE for 💅 ID: 547606168 #newlaunch #newdrop #newmakeup #BeautyRoutine #skincare #beforeafter #MakeupRemoval #SHEGLAMEraserStick #MakeupRemoverStick #SHEGLAM

More from @sheglam

Product placement

SHEGLAM (ACTS): This is the brand name of the makeup eraser stick. The video shows the product being used to remove makeup, demonstrating its function. Removing it would change what happens in the video. SHEGLAM (APPEARS): The brand name is also visible on the packaging. Removing it would not change what happens in the video.