coming to the A Mum should be this way..?

@onebyoneprojectofficial

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Onebyone Projectonebyoneproject.org

A New Zealand fundraising platform that finds real people in real crises and helps the community show up for them.

8 videos

Why it worked

The video likely resonated with viewers due to its heartwarming display of kindness and community support, highlighting a relatable struggle of motherhood and offering a positive solution. The "Donate to Support" call to action also encourages engagement and participation in the project's mission.

Summary

A woman pushing a stroller is approached by someone from the "Onebyone Project" who offers to pay for her groceries and baby essentials. The woman is initially hesitant but accepts the help, and the interaction is framed as an act of kindness and support.

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Transcript, structure and on-screen text

5 beats, a 266-word transcript and 108 lines of on-screen text — the parts you need to write your own version.

Original caption

Watch the End😭🥹 #payingstrangers We met this mum while she was out walking with her baby and offered to pay for her groceries. She was startled and reluctant at first, feeling like it was wrong to accept. We told her it was absolutely okay to receive help ❤️‍🩹 We bought her groceries, nappies and baby essentials, and her beautiful energy made the whole moment so special. 🥹❤️‍🩹 #onebyoneproject #Kindness #NewZealand #Mum