@pipercassidyphillips — 5x breakout

Loading video…

I paid $1,175 to rent

@pipercassidyphillips

132.7K followers · usually 3.6K views a post

Views

18.0K

Likes

243

Comments

View velocity

+130 views over 7.6d · ~17/day · 7 observations

Why it worked

The video provides a transparent look into the often-hidden costs of the music industry, specifically the expenses related to equipment rental and logistics. The creator's personal experience and promise to share the ROI create intrigue and encourage viewers to watch until the end.

Summary

The creator explains the costs associated with renting music equipment for a short performance, highlighting that while the equipment itself was great, a significant portion of the cost was for delivery and pickup services, not the rental duration itself. She found the investment worthwhile despite the unexpected breakdown of costs.

Structure

1Explains cost of renting music equipment
2Details the breakdown of rental vs. delivery fees
3States the total cost and her satisfaction
4Promises to reveal the ROI

On-screen text

I paid $1,175 to rent music equipment for a 3-minute song bts of the music biz

Transcript

So I paid $3,000 to be on TV for like six minutes and 36 seconds. But you don't actually pay the TV company. They don't like charge you to be on TV. The thousands of dollars you end up paying coming from the other incidental things to make this logistically possible. For example, I paid $1,175 to rent music equipment for a 3-minute song. Let me check. $1,175 for equipment rental. But you do not pay the company directly. They work with like third-party logistics companies that rent out the equipment. So my total was $1,175 to rent this stuff. However, the stuff was great. Great sounding equipment, everything came, it worked and I would do it again. It was a worthwhile investment because I'm gonna tell you what my ROI was on it. My dad's my drummer, he'd like set up all the drums. But they charge you for the delivery and pickup, not setting up the equipment. Literally just dump it on the curb. $425. So my total was $1,175 to rent this stuff. However, the stuff was great. Great sounding equipment, everything came, it worked and I would do it again. It was a worthwhile investment because I'm gonna tell you what my ROI was on it.