OMG Every Jellycat Fan NEEDS This! 🐶🥰

@jellybedsco

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Views

954.2K

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26.8K

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SoundTikTok sound · It's the Most Wonderful Time of the Year

Promoted product

Jelly Bedsjellybeds.shop

8 videos

Why it worked

The video leverages the popularity of the Jellycat brand and the cuteness of puppies to create an emotionally resonant and shareable piece of content. By positioning the "Jelly Beds" product as a must-have for Jellycat fans, it taps into an existing passionate community and creates a strong desire for the product.

Summary

The video showcases a new "Jelly Beds" product, a plush pet bed designed to look like a cup of whipped cream, appealing to fans of Jellycat stuffed animals. It features a puppy happily interacting with and sleeping in the bed, highlighting its comfort and cute design.

Structure

1Introduction to a store with Jellycat merchandise
2Unboxing of the "Jelly Beds" product
3Puppy's first interaction with the bed
4

Original caption

We all know a dog mum that would love this! 🐶🥰 #jellycat #dogmom #pet #dogs #dog

More from @jellybedsco

Product placement

Jellycat (brand of stuffed animals, appears on box and in background) - merely appears, removing it would not change what happens in the video. Jelly Beds (brand of pet beds) - acts, the product is shown being unboxed and used by a dog, removing it would change what happens in the video.