@gabriel.nussbaum — 19x breakout

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THEY OFFERED YOU HOW MUCH?

@gabriel.nussbaum

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Why it worked

The video uses a relatable scenario of a large salary raise to explain complex tax implications in a simple, engaging way. The creator's expressive delivery and on-screen text break down the math, making financial information accessible and shareable.

Summary

The video explains why a significant salary raise in the UK might not result in the expected increase in take-home pay. It details how taxes and National Insurance contributions reduce the net gain from a £20,000 raise, from £80,000 to £100,000, leaving only £11,600.

Structure

1Shock at a large salary offer
2Calculating the net increase after taxes
3Explaining the 40% tax bracket
4Detailing income tax and National Insurance deductions
5Revealing the final take-home amount

On-screen text

THEY OFFERED YOU HOW MUCH? Why people reject raises in the UK 🇬🇧 £100,000 THAT IS LEGIT THE CRAZIEST RAISE I'VE EVER HEARD YEP £100K UP FROM £80K THAT TOOK ME AS WELL SO WHAT ARE YOU GONNA DO £10K? OKAY I'M NOT £80K TO £100K £20,000 YEAH I KNOW THAT OKAY GOOD BUT THAT'S NOT WHAT'S GONNA END UP IN YOUR BANK ACCOUNT MOVING FROM AN £80K SALARY TO £100K IS ONLY GONNA GIVE YOU AN EXTRA £11,500 DID YOU WORK THAT OUT? OKAY WELL FIRSTLY THAT ENTIRE EXTRA £20K FALLS IN THE 40% FROM £50,271 TO £125,140 THERE'S MORE? YEAH NATIONAL INSURANCE SO OVER £50K ISH YOU HAVE TO PAY 2% YOU EARN THAT'S AN EXTRA £8K IN INCOME TAX AND £400 INSURANCE EXACTLY TURNING YOUR £20K BONUS INTO £11,600