The video likely performed well due to its relatable content of finding discounted books at a popular retailer, combined with the creator's engaging presentation of various popular titles, appealing to a broad audience interested in reading and bargain hunting.
Summary
The creator browses through a TJ Maxx store, showcasing a variety of books they found. They pick up and briefly show several different titles, often highlighting the price tags on the books.
Structure
1Showcases TJ Maxx book section
2Picks up and shows 'The Gate of the Feral Gods'
3Picks up and shows 'The Butcher's Masquerade'
4Picks up and shows 'Middle of the Night'
5Picks up and shows 'Project Hail Mary'
6Picks up and shows 'The House Across the Lake'
7Picks up and shows 'Say You'll Remember Me'
8
Original caption
Is Dungeon Crawler Carl showing up at your marshals and tjmaxx??? If they were paperback I would’ve been all over them…. But I have yet to start that journey and justify buying the whole set 😅 #tjmaxxbooks #tjmaxxbookshelf #dungeoncrawlercarl #rachelgillig
More from @frenchiesandfantasy
More breakout videos from this creator.
Picks up and shows 'One Dark Window'
9Picks up and shows 'Two Twisted Crowns'
10Picks up and shows 'Local Woman Missing'
11Picks up and shows 'The God of the Woods'
12Picks up and shows 'The Divorce'
13Picks up and shows 'It Could Have Been Her'
14Picks up and shows 'Blood & Roses'
15Picks up and shows 'Yesteryear'
16Picks up and shows 'Divergent'
17Picks up and shows 'Iron Flame'
18Picks up and shows 'Things We Never Got Over'
19Picks up and shows 'Book Lovers'
20Picks up and shows 'Great Big Beautiful Life'
21Picks up and shows 'Stay'
22Picks up and shows 'Yellowface'
23Picks up and shows 'Enchanta'
24Picks up and shows 'The Night We Met'
25Picks up and shows 'Things We Left Behind'
26Picks up and shows 'Legends & Lattes'
27Picks up and shows 'The Dungeon Anarchist's Cookbook'
28Picks up and shows 'Rites of the Starling'
29Picks up and shows 'The Wolf King'
30Picks up and shows 'The Things We Leave Unfinished'
31Picks up and shows 'God of Fury'
32Picks up and shows 'The Next Mrs. Parrish'
Product placement
TJ Maxx (ACTS - store where books are found, removing it would change the video's setting); The Gate of the Feral Gods (ACTS - book being shown, removing it would change the video); The Butcher's Masquerade (ACTS - book being shown, removing it would change the video); Middle of the Night (ACTS - book being shown, removing it would change the video); Project Hail Mary (ACTS - book being shown, removing it would change the video); The House Across the Lake (ACTS - book being shown, removing it would change the video); Say You'll Remember Me (ACTS - book being shown, removing it would change the video); One Dark Window (ACTS - book being shown, removing it would change the video); Two Twisted Crowns (ACTS - book being shown, removing it would change the video); Local Woman Missing (ACTS - book being shown, removing it would change the video); The God of the Woods (ACTS - book being shown, removing it would change the video); The Divorce (ACTS - book being shown, removing it would change the video); It Could Have Been Her (ACTS - book being shown, removing it would change the video); Blood & Roses (ACTS - book being shown, removing it would change the video); Yesteryear (ACTS - book being shown, removing it would change the video); Divergent (ACTS - book being shown, removing it would change the video); Iron Flame (ACTS - book being shown, removing it would change the video); Things We Never Got Over (ACTS - book being shown, removing it would change the video); Book Lovers (ACTS - book being shown, removing it would change the video); Great Big Beautiful Life (ACTS - book being shown, removing it would change the video); Stay (ACTS - book being shown, removing it would change the video); Yellowface (ACTS - book being shown, removing it would change the video); Enchanta (ACTS - book being shown, removing it would change the video); The Night We Met (ACTS - book being shown, removing it would change the video); Things We Left Behind (ACTS - book being shown, removing it would change the video); Legends & Lattes (ACTS - book being shown, removing it would change the video); The Dungeon Anarchist's Cookbook (ACTS - book being shown, removing it would change the video); Rites of the Starling (ACTS - book being shown, removing it would change the video); The Wolf King (ACTS - book being shown, removing it would change the video); The Things We Leave Unfinished (ACTS - book being shown, removing it would change the video); God of Fury (ACTS - book being shown, removing it would change the video); The Next Mrs. Parrish (ACTS - book being shown, removing it would change the video); Instagram (APPEARS - social media handle, removing it would not change the video); Frenchies and Fantasy (APPEARS - creator's handle, removing it would not change the video)
On-screen text
The amount of special editions I found at tjmaxx today was actually insane..... And DCC???
