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11.3Talking HeadStory Open hookLifestyle
Hook
come with me to get my dream chanel bag
@seananthonyv
3.1M followers · usually 155.7K views a post
Views
1.7M
Likes
123.0K
Comments
280
Shares
496
Promoted product
Chanel bag
Why it worked
The video taps into the aspirational desire for luxury goods and creates suspense through the creator's urgency and the fear of the item being sold out, making the eventual purchase highly satisfying for the viewer.
Summary
The creator excitedly rushes to a Chanel store to purchase their dream bag, which is in stock and available on a first-come, first-served basis. After a tense wait and a frantic journey, they successfully acquire the highly sought-after bag.
Structure
- 1Excitement about a dream bag being available
- 2Frantic journey to the store
- 3Anxiety about the bag being sold
- 4Arrival at the store and confirmation the bag is there
- 5Receiving the bag and expressing love for it
- 6Successful purchase and contemplation of unboxing
Product placement
Chanel (brand): Acts - The video is about acquiring a Chanel bag, and the Chanel store and bag are central to the narrative. Removing it would change the video's entire purpose. Chanel (brand): Appears - The Chanel logo appears on the shopping bag. Removing it would not change what happens in the video.
Original caption
come with me to get my dream bag?! 😱😱😅🫣 #handbag #chanel #grwm #shopping #designerbags
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