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7.7Talking HeadResult / Flex hookLifestyle
Hook
How much $ I spent CNE (Jumpscare!)
@erin22xoxo
63.1K followers · usually 15.1K views a post
Views
114.0K
Likes
3.6K
Comments
107
Shares
504
Why it worked
The video taps into a relatable experience of enjoying a popular event (the CNE) while also acknowledging and quantifying the often surprisingly high costs associated with it. The "jumpscare" framing and the creator's candidness about spending create an engaging narrative that resonates with viewers who have similar experiences or are planning to attend.
Summary
The creator documents their spending at the CNE (Canadian National Exhibition), highlighting the high costs of food, rides, and carnival games. Despite the expense, they express enjoyment and a willingness to splurge during their favorite time of the year.
Structure
- 1Introduction to the CNE and the creator's intent to show spending
- 2Breakdown of ride and park entry costs
- 3Showcasing various food items and their cost
- 4Discussing the purchase of an Express Pass for rides
- 5Highlighting the addictive nature and cost of carnival games
- 6Revealing the total cost of the CNE experience
Product placement
CNE (Canadian National Exhibition) - a large fair and exhibition event that takes place annually in Toronto, Canada. It ACTS as the venue and subject of the video. Removing it would change the entire video. Korean Dogs - a food vendor at the CNE. It APPEARS as a sign. Removing it would not change what happens in the video. Ice Cream - a food item sold at the CNE. It APPEARS as a sign. Removing it would not change what happens in the video. Jake's - a food vendor at the CNE. It APPEARS as a sign. Removing it would not change what happens in the video. Bazooka - a brand of bubble gum. It APPEARS as a sign on a shelf of toys. Removing it would not change what happens in the video. Nee Doh - a brand of stress balls and squishy toys. It ACTS as a product being displayed and sold. Removing it would not change what happens in the video. Dove - a brand of personal care products. It APPEARS as a title on the creator's bio link page. Removing it would not change what happens in the video.
Original caption
How much money I spent at the CNE (Jumpscare😭👀) Trust me when I say, I KNOW this place is expensive! It’s my favourite time of the year, and I save up to spend money here. Could I have spent less? ABSOLUTELY! I’m actually posting a video tomorrow on how you can do it in under $30, but sometimes I don’t mind splurging a little so that was what today was! Stay tuned tomorrow for the budget CNE vid and lmk what other content you want! I’ll make it 🫡🫡 #cne #letsgototheex #todotoronto #thingstodointoronto #whatispentinaday
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