better butter brain squishy 🧠

@m3gmai

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SoundTikTok sound · Spring Overture

Promoted product

GE Silicone

For more than 80 years, GE Sealants has led the caulk and sealants industry with a wide selection of hybrid, acrylic, and silicone caulk and sealants.

2 videos2 creators

Why it worked

The video taps into the popular trend of DIY sensory toys and "satisfying" content, combining the novelty of a "butter brain" with the tactile appeal of squishies. The creator's relatable struggle with the glue and the ask for recommendations encourage viewer engagement.

Summary

The creator attempts to create a "better butter brain squishy" by filling a pink brain-shaped squishy toy with a yellow, butter-like substance. After initially struggling to seal it, they use GE Silicone glue and plastic wrap, letting it cure overnight. The next day, they reveal that the glue didn't hold perfectly and some filling leaked out, but they still find the texture satisfying and ask for recommendations for better squishy glues.

Structure

1Introduce the concept of a "butter brain squishy"
2Attempt to fill a brain squishy with a butter-like substance
3

Original caption

better butter brain squishy 🧠

More from @m3gmai

Product placement

GE Silicone (brand of glue) - ACTS - used to seal the squishy, removing it would change the outcome of the video. Kirkland Signature (brand of bag) - APPEARS - used to store the squishy, removing it would not change the outcome of the video.

Call to action

Let me know if you have any good squishy glue recommendations

On-screen text

better butter brain squishy 🧠

Transcript

Let's make a butter brain squishy. As you can tell, I have a lot of butter butter putty. If you know, you know, and I get a lot of comments suggesting that I fill squishies with better butter. So I was like, why not replace the filling of this brain with better butter? It's like this foamy clay substance and I think that would feel really nice if I filled it with some better butter. I took it off. Still like plugged up. I think I may have to cut this. I'm gonna squeeze as much of it into this bag as I can to save it because I might use it for something else. I don't wanna touch it. It's like whipped cream. I think I have most of the cream out. Okay. Now let's fill it up with better butter. I'm gonna squeeze it in. Okay, I filled it up to the brim. I'm trying a new glue today. I'm using the 100% supreme silicone glue. I got a different glue off of Amazon that says it's like for squishies and stuff. So I'm gonna try this out. I'm gonna try to get some plastic wrap so that I can wrap it. Okay. I tried my best to glue this shut. Not sure how it's gonna work, but I'm gonna let it rest overnight, maybe a couple days to see if it glues shut. And then we'll do a final reveal. Okay, see you then. Hello friends. It is the next day. Let's unwrap and see how the squishy turned out. It kind of leaked a little bit. I don't think this glue is that good or I just filled it too much. To be honest, I think I filled this too much. Let's give it a squish. To be honest, it doesn't feel that different than it did originally, but I still think it feels nice. Also, let me know if you have any good squishy glue recommendations. I'm looking for some. I haven't found any that I like. So. Let me know.