Outfits I wore this week ☀️

@chloebenyamin

84.5K followers · usually 9.7K views a post

Views

27.9K

Likes

3.7K

Comments

37

Shares

42

SoundTikTok sound · original sound - claire_catttt

View velocity

+2.3K views over 4.2d · ~538/day · 5 observations

Promoted product

ShopMy

Turn your taste into lasting revenue through the infrastructure that connects you with premium brands—no algorithms, just authentic partnerships.

10 videos9 creators

Why it worked

The video leverages the popular 'outfit dump' or 'what I wore this week' format, which is highly engaging for fashion-conscious audiences. By providing direct links to purchase the items through Shopmy, it capitalizes on viewer interest and facilitates immediate transactions.

Summary

The creator showcases a series of outfits they wore throughout the week, presenting them as a slideshow. The video highlights various fashion choices, with a call to action directing viewers to a Shopmy link for purchasing the items.

Structure

1Introduction of outfits
2Outfit 1: White tank, jeans, statement necklace
3Outfit 2: Blue butterfly print set
4

Original caption

Everything is linked in my shopmy #OutfitsOfTheWeek #outfitinspo #stylist #maximaliststyle #fashiontiktok

More from @chloebenyamin

Product placement

Shopmy (ACTS - it is the platform where the creator links products for sale, and the creator's bio link directs to it, making it the destination for viewers interested in purchasing items. Removing it would mean viewers cannot find the products. It is the primary product being promoted.)