full rapunzel routine:

@hairsyrup

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SoundTikTok sound · original sound - sonymusicire

Promoted product

Hair Syrup Rapunzel

Hair Syrup boasts a range of results-driven, natural pre-wash hair oil treatments to provide solutions for a range of scalp & hair concerns.

Why it worked

The video uses a popular audio track and a visually appealing, step-by-step demonstration of a hair care routine, making it relatable and engaging for viewers interested in hair products.

Summary

The video demonstrates a four-step hair care routine using products from the brand Hair Syrup, specifically their Rapunzel line. Each step, from pre-wash oil to leave-in conditioner, is shown being dispensed into the creator's hand.

Structure

1Introduction to the full Rapunzel routine
2Step one: Rapunzel pre-wash oil
3Step two: Rapunzel shampoo
4Step three: Rapunzel conditioner
5

Original caption

for your longest, strongest hair💛✨🥞🤍

More from @hairsyrup

Product placement

Hair Syrup Rapunzel Pre-Wash Oil: ACTS - it is dispensed and applied to the hand as part of a hair care routine. Removing it would change the video. Hair Syrup Rapunzel Shampoo: ACTS - it is dispensed and applied to the hand as part of a hair care routine. Removing it would change the video. Hair Syrup Rapunzel Conditioner: ACTS - it is dispensed and applied to the hand as part of a hair care routine. Removing it would change the video. Hair Syrup Rapunzel Leave-In Conditioner: ACTS - it is dispensed and applied to the hand as part of a hair care routine. Removing it would change the video.

On-screen text

full rapunzel routine: step one: rapunzel pre-wash oil step two: rapunzel shampoo step three: rapunzel conditoner step four: rapunzel leave in conditoner

Transcript

Have you ever seen a pretty girl get ugly like this? Messy like this? Have you ever seen a pretty girl get ugly like this? Messy like this?