Hair wash day every day

@mattrandon

1.3M followers · usually 8.1K views a post

Views

306.2K

Likes

11.8K

Comments

236

Shares

194

SoundTikTok sound · original sound - mattrandon

View velocity

+21.7K views over 17.2d · ~1.3K/day · 16 observations

Promoted product

Johnson's Baby Shampoo

The #1 Choice of Hospitals & Parents, JOHNSON'S® products are designed for baby's delicate skin. 125+ years of caring for babies & developing baby skin care research.

2 videos2 creators

Why it worked

The video likely worked due to its shocking and humorous demonstration of an incorrect and wasteful hair washing technique, combined with the relatable problem of oily hair and the use of a familiar product like Johnson's Baby Shampoo.

Summary

The creator demonstrates an excessive amount of Johnson's Baby Shampoo being used to wash hair, questioning the method and quantity. They suggest using conditioner with a brush instead of shampoo for better results.

Structure

1Excessive shampoo application
2Questioning the method
3Demonstrating brushing with shampoo
4

Original caption

CRAZY HAIRWASH DAY!😱 Credit: @🎀marianna🎀 #hairwash #shampoo #shampooandconditioner #hairtutorials #hairhack

More from @mattrandon

Product placement

Johnson's Baby Shampoo: it ACTS - it is used to wash hair, and removing it would change what happens in the video. Tangle Teezer: it ACTS - it is used to brush hair, and removing it would change what happens in the video.

Call to action

Follow for more!

On-screen text

Hair wash day every day Follow for more! ",

Transcript

Hair wash day every day. Honestly guys, if your hair is really oily and your scalp is really oily, you can wash your hair every day. It's not gonna be that bad. Why using this much shampoo? And also I do not like that shampoo, but that's besides the point. We are focusing on the quantity of shampoo that we're using girl. Are you okay? You do not need that much shampoo. You're gonna be wasting one bottle a day. Girl, this is not good for the environment at all. Why are we brushing a shampoo inside of our hair? What is the purpose of this? Girl, you're gonna be bald tomorrow. There's not gonna be any more hair to shampoo tomorrow. You're not gonna be bald. You're gonna be fine. You're not gonna have to wash your hair again. You're just gonna be a bald lady. I love this. Again, with the brush. Why can we not just brush your hair with the conditioner so that it makes it silky and removes all the knots? Um, small and not guys. That's small and not. Okay. You're supposed to brush your hair with the conditioner so that it makes it silky and removes all the knots. Not with the shampoo. Shampoo doesn't make any sense. Just brush with the conditioner so that it makes it silky and removes all the knots.