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All breakouts
5 videos5 creators
7.4Talking HeadStory Open hookEntertainment
Hook
Rock paper scissors
@philadelphiaeagles
4.3M followers · usually 87.9K views a post
Views
621.7K
Likes
24.9K
Comments
85
Shares
160
Promoted product
Snickers
Snickers is a chocolate bar that can be eaten as a snack or used as an ingredient in layered coffee drinks.
Why it worked
The video leverages the popularity of NFL players and a fun, interactive game format (rock-paper-scissors) to naturally integrate a product promotion. The involvement of fans and the clear prize (Snickers bars) create engaging content that feels authentic and entertaining.
Summary
NFL players participate in a rock-paper-scissors game, with Snickers bars as prizes. The video highlights the players interacting with fans and enjoying the candy.
Structure
- 1Rock paper scissors game begins
- 2Player receives help from a fan
- 3First winner is declared and receives a Snickers
- 4Second rock paper scissors game
Original caption
Can’t stay chill with a @snickers ice cream bar on the line #eagles #nfl presented by Snickers
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