DYSON HAS INVENTED

@seanontech

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SoundTikTok sound · original sound - seanontech

Promoted product

Dyson CameraJet

7 videos7 creators

Why it worked

The video leverages the novelty and brand recognition of Dyson to introduce a seemingly futuristic and innovative dental product. The combination of advanced technology (camera, automated flossing/rinsing) with a common daily activity (brushing teeth) creates intrigue and a desire to learn more.

Summary

This video introduces the Dyson CameraJet, a new electric toothbrush that claims to floss, rinse, and brush teeth simultaneously. It features a built-in camera that captures images inside the mouth and uses a special mouthwash stored within the device.

Structure

1Introduction of Dyson's new toothbrush
2Explanation of its flossing and rinsing capabilities
3Demonstration of the built-in camera and its function
4Mention of the price and overall coolness of the product

Original caption

BRAND NEW: Dyson toothbrush that flosses and rinses 😂🦷 of all the gadgets I was expected Dyson to launch next, it wasn’t a toothbrush 🤯 meet the Dyson CameraJet which is part of the new Dyson Dental System ✅ it comes with a charging dock and travel case, plus Dyson’s own mouthwash and a new non-foaming toothpaste (so the built-in camera can see what it’s doing) 📸 OK, it’s not exactly cheap – but it’s very cool if you can afford one ✨#dyson #Tech #electrictoothbrush #dysoncamerajet #dental

More from @seanontech

Product placement

Dyson (brand): Appears as a watermark on the toothbrush and on the toothpaste/mouthwash bottles. Removing it would not change what happens in the video. Dyson (brand): Appears on the toothbrush and its accessories. Removing it would not change what happens in the video. Dyson CameraJet (product): The main subject of the video, a toothbrush that flosses and rinses. It is demonstrated and its features are explained. Removing it would fundamentally change the video. Dyson Dental System (product): The overall system that the toothbrush is part of. It is demonstrated and its features are explained. Removing it would fundamentally change the video. Dyson App (app): Shown on screen, used to view the toothbrush's camera feed. Removing it would not change the core demonstration of the toothbrush's capabilities, but would remove a feature shown. Mouthwash (product): Shown as part of the Dyson Dental System, used by the toothbrush. Removing it would not change what happens in the video. Toothpaste (product): Shown as part of the Dyson Dental System, used by the toothbrush. Removing it would not change what happens in the video.

Call to action

Are you gonna get one?

On-screen text

DYSON HAS INVENTED THE MOST INSANE TOOTHBRUSH. IT LITERALLY FLOSSES YOU BRUSH AND THEN RINSES MOUTHWASH. EVEN THE CRAZIEST BIT. BUILT IN CAMERA INSIDE YOUR MOUTH 28 TIMES EVERY SECOND. AND THAT'S LOOKING FOR GAPS BETWEEN YOUR TEETH, BLAST THEM WITH MOUTH RINSE THAT STORED INSIDE THE TOOTHBRUSH. DOING IT AS THE GAPS IN SO YOU DON'T AND WAIT. EVEN WATCH A YOU BRUSHING YOUR OWN TEETH MOUTH, BECAUSE YOU CAN WATCH THE THE DYSON APP, WHICH I ACTUALLY QUITE HAUNTING. ANYWAY, IT'S £420, SO NOT CHEAP, VERY COOL. ARE YOU GONNA GET

Transcript

Dyson has invented the most insane toothbrush. It literally flosses you brush and then rinses mouthwash. Even the craziest bit. Built in camera inside your mouth 28 times every second. And that's looking for gaps between your teeth, blast them with mouth rinse that stored inside the toothbrush. Doing it as the gaps in so you don't and wait. Even watch a you brushing your own teeth mouth, because you can watch the the Dyson app, which I actually quite haunting. Anyway, it's £420, so not cheap, very cool. Are you gonna get one?