Why it worked
The content likely performed well due to its sensational and shocking nature, tapping into public interest in crime and unusual offenses. The clear, text-heavy presentation of the story across multiple slides makes it easily digestible and shareable.
Summary
A man known as California's "serial butt sniffer" has been repeatedly arrested for sniffing women's buttocks in public. Despite multiple arrests and convictions, including for indecent exposure, he has often been released due to jail overcrowding, continuing his pattern of offenses in various retail establishments.
Structure
- 1Introduction of the repeat offender and his crime.
- 2Details of his arrest in August after being caught on camera.
- 3Description of his past offenses and harassment reports.
- 4Account of his 2023 arrest at Barnes & Noble and release.
- 5Further arrests in July and August 2025 at Walmart.
- 6Summary of his criminal record and current custody status.
Product placement
Brut. (media outlet) - appears as a watermark on every slide, does not act, removing it would not change what happens in the video.
On-screen text
Brut.
Man caught sniffing women's butts in public for the third time in a year.
→
Brut.
39-year-old sex offender Calese Carron Crowder, now known as California's "serial butt sniffer," was arrested again last week after he was caught on camera sniffing women's rear ends in two separate stores on Friday, August 28.
→
CCTV footage shows Crowder crouching in the aisles and "sniffing someone out," according to local police. The suspect has been arrested for the same offense multiple times since 2025, with dozens of women reporting that he had harassed them at local establishments.
→
Brut.
In 2023, Crowder was caught on video committing the same act at a Burbank Barnes & Noble. He was arrested after the footage went viral on TikTok, but was quickly released from custody due to jail overcrowding.
→
Brut.
In July 2025, he was arrested at a Burbank Walmart for crouching behind a shopper and "inappropriately sniffing her buttocks," police reports stated. One month later, he was apprehended at a Walmart after he was caught in the act once more.
→
Crowder has a lengthy criminal record including convictions for burglary, robbery, and indecent exposure. After his 2025 arrest, he was ordered to serve 135 days in LA County Jail after admitting to violating his parole. He is currently in police custody and is being held without bail.
→