This is how my kid combats rainy day blues!

@smsupermalls

324.8K followers · usually 1.0K views a post

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297.2K

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997

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SoundTikTok sound · original sound - smsupermalls

View velocity

+154.6K views over 5.3d · ~29.2K/day · 5 observations

Promoted product

SM

Why it worked

The video effectively showcases a variety of engaging activities for children within a single location (SM Supermalls), appealing to parents looking for solutions to keep their kids entertained on rainy days. The diverse range of options presented, from play areas to arcades and dining, highlights the mall's comprehensive entertainment offerings.

Summary

The video showcases a child enjoying various indoor activities to combat rainy day blues, including visiting Kidzoona, Fantasy World, Quantum Arcade, and BonChon. The overarching theme is that SM Supermalls offers these diverse entertainment and dining options for families.

Structure

1Introduction to combating rainy day blues
2Visiting Kidzoona for pretend play
3Exploring Fantasy World's play structures
4Playing games at Quantum Arcade
5

Original caption

Rain changed the plans? My kid didn’t get the memo. ☔️😂 From pretend play and indoor adventures to arcade games and a family food stop, this SuperMom knows exactly where to take her kid when rainy day energy kicks in at your most-loved @smmasinag. 💙 📍@kidzooonaphilippines 📍@fantasyworldph 📍 Quantum 📍@bonchon_ph #SMFam #MySM #GalaToTheMax

More from @smsupermalls

Product placement

Kidzoona: An indoor playground where kids can play pretend and have adventures. It ACTS as a location for the child's activities. Removing it would change the video's content. Fantasy World: Another indoor play area with slides and ball pits. It ACTS as a location for the child's activities. Removing it would change the video's content. Quantum Arcade: An arcade with games like air hockey. It ACTS as a place for entertainment. Removing it would change the video's content. BonChon: A restaurant serving fried chicken. It ACTS as a place for the family to eat. Removing it would change the video's content. SM: A shopping mall that houses the other mentioned locations. It APPEARS as a general location and is mentioned in the on-screen text and caption as the place where these activities happen. Removing it would change the context of the video but not the specific activities shown. SM Supermalls: The creator's handle and name, which is a brand. It APPEARS as a watermark/branding. Removing it would not change the video's content.

Call to action

Max out your rainy days at SM!

On-screen text

This is how my kid combats rainy day blues! Kidzoona Kidzoona Kidzoona Fantasy World Fantasy World Fantasy World Fantasy World Quantum Arcade BonChon BonChon BonChon Max out your rainy days at SM! Max out your rainy days at SM! SM GALA TO THE MAX