SPACE NK PRESENTS PAULA'S CHOICE SKINCARE

@paulaschoiceuk

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SoundTikTok sound · I Don't Wanna Stop

Promoted product

Paula's Choicepaulaschoice.co.uk

Beauty Begins with Truth. Discover effective skincare from Paula

14 videos

Why it worked

The video effectively uses a visually appealing and interactive pop-up event to showcase products, creating a sense of urgency and exclusivity with a limited-time engagement. The bright, cohesive branding and direct invitation encourage physical visits and product trial.

Summary

This video showcases a pop-up event for Paula's Choice Skincare presented by Space NK. The event features interactive displays and opportunities to try new products, specifically highlighting the Pro-Collagen Peptide Plumping Intensive Moisturizer.

Structure

1Introduction to the Paula's Choice x Space NK pop-up event
2Display of various Paula's Choice skincare products
3Interactive elements and product demonstrations
4

Original caption

Something PEPTIDE & PINK is here 💗✨ 📍 Piazza, Covent Garden 🗓️ 4th - 13th September Come and find us for personalised skin consultations, interactive discovery experience and a chance to try our NEW Pro-Collagen Peptide Plumping Intensive Moisturizer. See you there!

More from @paulaschoiceuk

Product placement

SPACE NK: APPEARS - a store/event branding, removing it would not change what happens in the video. PAULA'S CHOICE SKINCARE: ACTS - the brand of the products being displayed and demonstrated, removing it would change what happens in the video. Pro-Collagen Peptide Plumping Intensive Moisturizer: ACTS - a skincare product being displayed and demonstrated, removing it would change what happens in the video.

Call to action

Come and find us for personalised skin consultations, interactive discovery experience and a chance to try our NEW Pro-Collagen Peptide Plumping Intensive Moisturizer. See you there!