1600 CALORIE MEAL PLAN

@therecipehubapp

21.9K followers · usually 4.2K views a post

Views

102.2K

Likes

2.4K

Comments

13

Shares

82

SoundTikTok sound · original sound - julidollie

Promoted product

The Recipe Hub Apptherecipehub.com

Your all-in-one app for discovering recipes, planning meals and tracking your nutrition.

Why it worked

The post effectively uses a visually appealing and informative format to present a desirable outcome (a structured meal plan) and then prompts engagement by asking viewers to choose which recipe they want to see next, driving interaction and encouraging app downloads.

Summary

This photo post showcases a 1600-calorie meal plan, detailing breakfast, lunch, dinner, and snacks with their respective calorie and macro breakdowns. The creator prompts viewers to choose between breakfast or dinner recipes and encourages them to build their week within The Recipe Hub app, which is linked in their bio.

Structure

1Introduction of 1600 calorie meal plan
2Breakfast: Biscoff Croissant French Toast
3Lunch: Shredded Chicken Breast and Classic Caesar Salad
4

Original caption

122g protein • 36g fibre 🥐 Biscoff Croissant French Toast 🥗 Chicken Caesar Salad 🍽️ Hoisin Meatballs with Mash 🍎 Snacks + dessert Which recipe do you want me to share, BREAKFAST or DINNER? 👀 Build your week inside the app, 🔗 in bio! Your next week of meals, sorted.

More from @therecipehubapp

Product placement

Lotus Biscoff (Smooth): Appears in the first slide as an ingredient for the French toast. Removing it would not change what happens in the video. Woolworths Shredded Chicken Breast: Acts in the lunch slide as an ingredient. Removing it would change the lunch meal. Woolworths Classic Caesar Salad: Acts in the lunch slide as an ingredient. Removing it would change the lunch meal. Denada Vanilla & Almond Ice Cream: Acts in the snack slide as a dessert. Removing it would change the snack meal. The Recipe Hub App: Acts throughout the slides as the app used to create the meal plan. Removing it would change the entire video's premise and functionality. YoPro Vanilla Yoghurt: Acts in the snack slide as a snack. Removing it would change the snack meal. Pink Lady Apple: Acts in the snack slide as a snack. Removing it would change the snack meal.

Call to action

Which recipe do you want me to share, BREAKFAST or DINNER? 👀 Build your week inside the app, 🔗 in bio!

On-screen text

1600 CALORIE MEAL PLAN Breakfast 336 cal Biscoff Croissant French Toast 1 Serve 336 cal P20.3g C34.8g F11.0g Add Food Lunch 396 cal Shredded Chicken Breast Woolworths, 100g 121 cal P24.2g C1.1g F1.8g Classic Caesar Salad Woolworths, 200g 275 cal P9.3g C29.6g F19.5g Add Food Dinner 377 cal Hoisin Meatballs with Mash 1 Serve 377 cal P35.3g C32.5g F10.1g Add Food DAILY SNACKS + DESSERT Snack (PM) 357 cal Vanilla & Almond Ice Cream Denada, 63g 162 cal P2.2g C7.6g F13.3g Vanilla Yopro Danone YOPRO, 160g 91 cal P15.2g C6.1g F0.5g Pink Lady Apple 180g 104 cal P0.4g C22.1g F0.0g Add Food YOUR MEAL PLAN BREAKDOWN: 1644 /1660 cal HIDE MACROS Protein 122/120g Carbs 158/160g Fats 57/60g Fibre 36/30g

Crispy Protein Balls 🍫 Macros (per ball): ✨ 171 Calories 💪🏼 9.8g Protein 🥜