#WalmartPartner #WalmartCreator

@thekatieromero

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Walmart Fashion Pop-Up

Why it worked

The video leverages the excitement of New York Fashion Week and provides accessible, public events, making it highly relevant and shareable. The focus on affordable brands from Walmart makes high-fashion events seem attainable for a wider audience.

Summary

This video highlights New York Fashion Week events that are open to the public, specifically focusing on a Walmart Fashion Pop-Up in Noho. The pop-up features new fall styles from brands like Free Assembly, Scoop, and Scenario, as well as premium beauty finds.

Structure

1Introduction to NYFW events open to the public
2Highlighting the Walmart Fashion Pop-Up in Noho
3Showcasing clothing brands: Free Assembly, Scoop, Scenario
4Mentioning premium beauty finds
5

Original caption

New York Fashion Week events you can attend without an invitation! Visit the @Walmart Fashion Pop-Up at 1 Bond Street from September 10–20, daily from 11 a.m.–7 p.m. #WalmartCreator @Walmart Creator #walmartpartner #nyfw #nyc #nycpopup

More from @thekatieromero

Product placement

Walmart (brand): Appears as a watermark and is mentioned as a partner. Removing it would not change the video's content. Walmart Style (brand): Appears as a collection of clothing. Removing it would change the video's content. Free Assembly (brand): Appears as a clothing collection. Removing it would change the video's content. Scoop (brand): Appears as a clothing collection. Removing it would change the video's content. Avia (brand): Appears as a shoe brand. Removing it would change the video's content. Scenario (brand): Appears as a clothing collection. Removing it would change the video's content.

Call to action

Follow me here for more New York City events like this.

On-screen text

#WalmartPartner #WalmartCreator NYFW Events You Can Attend Assembly Scoop modern called these cute all beauty be through all on sure New York this Walmart video

Transcript

New York City Fashion Week events that you can attend without an invitation. These are open to the public that you can get in on. First up is Walmart Style is popping up in Noho with their new fall styles from Free Assembly, Scoop, and their new modern bohemian brand called Scenario. Look at these pieces. These are so cute. You can also explore all of their premium beauty finds. The pop-up is going to be running from September 10th through the 20th. You can follow all the details here on the screen. Make sure you're following me here for more New York City events like this. Shout out to Walmart for sponsoring this video. Cheers.