#WalmartPartner #WalmartCreator

@thekatieromero

387.9K followers · usually 23.9K views a post

Views

427.2K

Likes

2.2K

Comments

51

Shares

1.2K

SoundTikTok sound · Hard Times

Promoted product

Walmart pop-up

Why it worked

The video leverages the surprise factor of finding trendy and affordable fashion at a typically non-fashion-forward retailer like Walmart, combined with a visually appealing try-on haul format that showcases a variety of desirable items.

Summary

The creator visits a Walmart fashion pop-up in NYC, showcasing various clothing items, shoes, accessories, and beauty products. She expresses her surprise and delight at the quality and price points, highlighting brands like Scoop and Scenario, and encourages viewers to visit before it closes.

Structure

1Introduction to Walmart fashion pop-up
2Showcasing clothing and accessories
3Highlighting brands and price points
4Trying on different outfits
5Encouraging viewers to visit

Original caption

You guys are going to be shocked because I just went to the Walmart fashion pop-up in NoHo, and I was honestly blown away. They also had clothing, beauty, accessories, and so much more at such an incredible price point. The pop-up is happening: September 10th through the 20th 📍1 Bond Street Highly recommend going to shop and checking it out soon! @Walmart @Walmart Creator #WalmartPartner #NYCPopup #NYFW #NYC

More from @thekatieromero

Product placement

Walmart (ACTS - a pop-up store is presented as a shopping destination, its offerings are displayed and discussed; removing it would change the video's topic and purpose) Scoop (APPEARS - brand tags on clothing, removing them would not change the video) Scenario (APPEARS - brand tags on clothing, removing them would not change the video) Free Assembly (APPEARS - brand name visible on signage, removing it would not change the video) Avia (APPEARS - brand name visible on signage, removing it would not change the video)

Call to action

Come check out the pop up for yourself happening September 10th through the 20th. Details in the caption.

On-screen text

#WalmartPartner #WalmartCreator Walmart happening am cute are everything New York from clothing accessories and beauty multiple carry Scoop Scenario so which was time so up floral up leather seduced activewear this so great out yourself through details in the caption

Transcript

You guys are going to be shocked when I tell you that this is happening at Walmart. I am so blown away by how cute all of these pieces are. You will find everything from clothing, shoes, accessories and beauty. All from multiple brands that they carry like Scoop and Scenario. So, which was so dope. I was also getting seduced by all the cool activewear. This was such a hit and so many amazing pieces at a great price point. Come check out the pop up for yourself happening September 10th through the 20th. Details in the caption.